Qualitaly_82 - page 64

AGO.SET 2014
XIV
paper and emphasize the primacy of
the material, in terms pleasantness for
the customer but also greater respect
for the environment.
TECHNOLOGICAL INNOVATION.
There is an immediate replication
of the producers of disposable
tablecloths, which have questioned
the validity of the data and pointed
out that technological progress has
profoundly affected the nature of
the paper-based products, improving
the environmental impact and
also the surrender of touch. Paper
manufacturers have seized the
opportunity to further the pickaxe
tissue culture that reigns in the
Italian restaurant industry at all
levels, from the highest to the most
simple, a legacy of the past that would
prevent the proper development of
disposable so com ‘has happened, and
as is happening in other advanced
countries. “In Italy we still have
a culture of the use of table linen
cloth in public places, explains Ado
Scantamburlo, owner of Essebidue-in
the rest of Europe and the world, the
use of paper is much more developed.
Many types of paper with different
characteristics, but they have in
common the practicality, the hygiene,
the lower cost in real terms compared
to the fabric. Think of the savings,
in terms of cost and environmental
impact, avoiding washing. We produce
every year 5 million napkins and
tablecloths 1 million, in addition to
rolls for professional use. All from
FSC certified raw material, ie from
intensive long-term cultures. My regret
is being forced by law to use cellulose
from virgin material; otherwise we
could make excellent products made
from recycled raw material, further
reducing the impact on resources.”
“From the data presented, and it is
not clear what kind of disposable
tablecloths have taken in comparison-
says Stefano Gobbo, commercial
director RotoCart - however I
would confirm that it can not be a
comparison with tissue paper products
commonly used for personal hygiene,
cleaning and caring person. For the
difference in product fabric vs paper,
the price gap is still significant, even
more so because the cellulose paper
does not reach the values of impact
comparative analysis, in relation
to the textile industry. If anything
less, when manufactured to exacting
standards of sustainability. Businesses
today are rightly judged not only
by the quality of their products and
services, but also for the way in which
they act in the community and the
environment. RotoCart., Who already
chose to undergo the assessment that
determines your eligibility to receive
the certification of corporate social
responsibility throughout its supply
chain and processing, has important
certifications along the entire supply
chain.”
AMONG THE MANY PRODUCTS with
very different characteristics that make
up the world of disposable, dry paper
has characteristics of interest to the
professional use: “We work dry paper-
says Luca Bortot, commercial director
Pierrot-made with an industrial
process in the absence of water,
then with a minimum use of natural
resources compared to the ovate
cellulose, while obtaining a product
which allows to obtain a material
similar in appearance and performance
to the cloth. We note a growing
interest for the products in paper
dry by professional users, for the
convenience and cost competitiveness
compared to the fabric. The tablecloths
dry paper can be disposed of in
dry waste, reduces costs of hiring
of tissue products in the laundry,
it also has a better impact on the
environment, as they have canceled
the consumption of water, electricity,
chemicals needed to washing. Today
the industrial laundries that have
so far proposed hire of table linen
fabric also are entering the dry paper
between their products, confirming
the growing market. With products
in dry paper, in fact, the restaurateur
can count on a variety of infinite
color and performance, in terms of
tactile satisfaction of the customer,
quite similar to tablecloths and cloth
napkins. We offer napkins, tablecloths
and centerpieces in dry paper,
innovating the offer on the basis of
market signals: the latest buzz is the
Pocket Towel, which has a pocket in
which to place the cutlery, functional
and elegant solution, designed
precisely to restaurateurs.”
From apples disposable paper kitchen
Reduce the impact of disposable
products retrieving the surplus of
industrial processing of the apple:
RotoCart Cartamela presents, tissue
paper made with apple homogenized
powder, obtained by processing
waste, exclusive patent for Europe,
which reduces the use of raw material
“cutting”, improving efficiency.
The disposable becomes sartorial
Placemats, tablecloths, table runners,
napkins and cutlery envelops. The
Fato proposals of Lucart are in dozens
of colors and designs, so as to allow
the restaurateur to redecorate the
room by simply changing the decor of
the table.
Last proposal in order of time is the
line The Airsoft coordinated table in
dry paper (airlaid) characterized by
the softness of the substrate and the
texture similar to fabric. Decorations
and forms of every style, from chic to
urban, from classic to contemporary,
from vintage to modern, allow the
restaurateur to “dress” the table with a
coordinated ideal for every occasion.
The personalization is an asset more.
Napkins, placemats, tablecloths,
cutlery envelopes with flexographic
printing up to 4 colors, through the
use of watercolors non-toxic and
odorless.
Essebidue, makes available to its more
than 1500 customers in Italy and
abroad a wide range of products to
meet their needs and requirements; for
example how to customize the brand
of local or phrases that characterize
the concept.
MAGAZINE
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